The re-designed solution was a modern, clean and a usable interface. Throughout the interface icons and illustrations were used to communicate the message more clearly.
Re-designing a customer portal which is used for numerous tasks. Without having previously designed within this field was a challenge in itself, but also an opportunity. The re-design needed to have a modern look and feel while holding its functionality.
Logo Design
Branding Identity
Facebook
Twitter
Instagram
Pixel Threading
The re-designed solution was a modern, clean and a usable interface. Throughout the interface icons and illustrations were used to communicate the message more clearly.
We spent time with players, coaches, referees and fans around the world, to understand the universal thing that makes women’s rugby so unique.
Working with World Rugby, we developed a campaign strategy around this key thought, and set out some major ambitions together. Firstly, to attract new players, fans and support - around the world. Second, to authentically capture women’s rugby’s unique energy and spirit. Third, to create something that didn’t look, sound or feel like any other sport.
We're thrilled to have worked (and continue to work) with Insivity who are creative partners in the very best sense!
Ready to kick ass?
Creative Director
Matthew Encina, Rogers Marquess , Florian Stadler
Other works
Strategy, Brand & Copywriting for a car tyre microplastics campaign
Strategy, Brand & Copywriting for a sea kelp regeneration charity